Director, Philanthropy Business Operations, Canadian Red Cross
Michelle Lonergan works at the Canadian Red Cross as the Senior Director of Business Operations. In this capacity she is responsible for the Data, Analytics, Change Management and Prospect Research Marketing Hubs.
Before this role at the Red Cross, Michelle oversaw the face to face and telemarketing activities across the country. Before joining the Red Cross, Michelle was the Senior Database Management and Fundraising Consultant for JMG Solutions Inc. Since 2001, Michelle has worked with over 100 non-profit organizations across Canada. Michelle integrates her database experience with her direct response background and truly believes that governance is the cornerstone for any successful Fundraising program. Her professional moto is “Trust but Verify”