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Tuesday 30 October
08:00 – 09:30 am Registration, Breakfast and Networking
09:30 – 10:30 am Opening Plenary

Welcome to bbcon: David Benjamin, International President and Lianne McGrory, Managing Director, Blackbaud

Digital Transformation: Catherine LaCour, Chief Marketing Officer, Blackbaud

Blackbaud’s Technology Vision for a Better World: Kevin McDearis, Chief Products Officer and Steve MacLaughlin, VP of Data

10:30 – 11:00 am Break, Coffee and Networking
11:00-11:45 am

Fundraising, CRM & Data

Room: “Illuminate”


Room: “Imagine 1”

Digital Transformation

Room: “Imagine 2”

All Things Education

Room: “Motivate”

Product Innovation

Room: “Smile 4”

What We Know about Fundraising is (Mostly) Wrong

Steve MacLaughlin, VP of Data, Blackbaud

The Power of Storytelling: How to Build a Story-Creation Workflow

Stephen Follows, CEO, CatSnake

Latest Trends for Event Fundraising Success

Sandy Luther, JustGiving

[Panel] Raiser’s Edge NXT & Schools: Implementation Masterclass

Warwick School, United World Colleges and Cardinal Vaughan Memorial School

Unlocking the Social Media Data Vault

Daniel Watts, Managing Director, Aluminati Network Group

12:00-12:45 pm Making the Most of GDPR: Using Compliance to Strengthen Constituent Relationships and Fundraise Effectively

Cameron Stoll, Privacy Counsel, Blackbaud

BIG Growth. Small Team.

James McLaughlin, CEO, Cure Leukaemia & Anna May, JustGiving

Peer-to-Peer Fundraising: Steps to Sustainable Success

Rob Payne, Director of Homeless Services, HOPE Worldwide

Keyworth Squared: 10 Trends for the Future of Data in Advancement

Dan Keyworth, Director of Customer Engagement, Blackbaud, and Dan Keyworth, Head of Analytics & Data, University of Southampton

Are Data Blind Spots Hurting Your Fundraising Effectiveness?

Kevin Kreamer, Director of Partnerships, Omatic Software

12:45 – 2.00 pm

1.15 – 1.45 pm

Lunch and Networking

Seamless Integration, Hassle Free Importing and More… by Zeidman Development in Product Innovation room

2:00-2:45 pm Who are the New Fundraisers?

Dr Beth Breeze, University of Kent

Becoming a Fundraising Organisation

Kirsty MacDonald, Deputy Principal (Advancement) and Chris Webber, Head of Campaign Operations, Royal Academy of Music

Virtual Events – Building Blocks for Strategic Success

Lucy Squance, Alzheimer’s Research UK & Sandy Luther, JustGiving

Shared with Inspiration track Raiser’s Edge NXT Roadmap (Option 1)

Robert McAllen, Product Director, and Jim Ballou, Principal Solutions Engineer, Blackbaud

3:00-3:45 pm Philanthropic Psychology in Action: How to Say a Better Thank You

Professor Jen Shang, Director of Philanthropy, Hartsook Centre for Sustainable Philanthropy

Keepin’ it Real: What’s the Point of Equality, Diversity and Inclusion?

Carol Akiwumi, Social Entrepreneur

A Consumer-Centric Approach to Better Fundraising Experiences:

Rob Edwards, Head of Design, JustGiving

Blackbaud CRM: Implementation Success

Luke McGarrity, Head of Campaign Data & Insight and Joanne Lafferty, Operations Manager, University of Birmingham

Are your documents ready for GDPR?

Holly Condon, VP of Sales and Marketing, Papersave

3:45 – 4:15 pm Break, Coffee and Networking
4:15 – 5:00 pm Day 1 Closing Plenary: “Profiles in Fundraising Leadership” – A Fireside Conversation between

Amanda Bringans, Director of Fundraising, British Heart Foundation and

Liesl Elder, Director of Development, University of Oxford

5:00 – 6:30 pm Informal Drinks Reception


Wednesday 31 October
08:00 – 09:00 am Registration, Breakfast and Networking
9:00-9:45 am

Fundraising, CRM & Data

Room: “Illuminate”


Room: “Imagine 1”

Digital Transformation

Room: “Imagine 2”

All Things Education

Room: “Motivate”

Product Innovation

Room: “Smile 4”

Better the Devil You Know: Living with GDPR

Cameron Stoll
Privacy Counsel, Blackbaud

Be Brave, Be Transparent, Be Honest! Demonstrating Impact

Matt Stephenson-Dodd
CEO, Street League

Cybersecurity: Does it Really Matter? (Hint: yes it does…)

David Fardell, Managing Director, Buzzacott Giving Solutions

Strategic Engagement, Meaningful Outcomes

Mark Sollis, Strategic Vice-Principal, Writer and Engagement Specialist

Blackbaud CRM and Blackbaud Internet Solutions Solution Roadmap

Shaun Porteous, Product Manager, and Robert McAllen, Product Director, Blackbaud

9:45 – 10.15 am Break, Coffee and Networking
10:15-11:00 am Peer-to-Peer Insight: Using Data Science for Personalisation, Predictions and New Connections

Dr. Richard Freeman, Lead Data & Machine Learning Engineer

Building Your Talent Supply: How Fundraising Can Attract the Diversity it Needs

Ryna Sherazi, Head of Fundraising, and Jasmine O’Connor, CEO, Anti-Slavery International

Crowdfunding: Friend or Foe?

Keith Williams, General Manager, JustGiving

Transforming Student Awards and Donor Stewardship

Alania Cater, Product Manager, Blackbaud

Raiser’s Edge NXT Roadmap (Option 2)

Robert McAllen, Product Director, and Jim Ballou, Principal Solutions Engineer, Blackbaud

11:15 am-12:00 pm Fundraising: The Future’s……Bright?

Dan Fluskey, Head of Policy and External Affairs, Institute of Fundraising

Brick-by-Brick: A Capital Challenge (that raised £21 million)

Michelle Pagett, Supporter Relations Manager, Prince & Princess of Wales Hospice

Gaming for Good: Streamraiser, Twitch & JustGiving

Jamie Parkins & Natasha Stone, JustGiving

Connecting the Campus: Case Studies from US Institutions

Jim Ballou, Principal Solutions Engineer, Blackbaud

Blackbaud Payment Services Roadmap

Shaun Porteous, Product Manager, Blackbaud


12:00 – 1:15 pm

12.30 – 1:00 pm

Lunch and Networking

Getting the Most Out of Your Blackbaud Experience: Your Journey to Success, by the Blackbaud Customer Success Team in the Product Innovation room

1:15-2:00 pm Data is Scary, But Powerful

Natasha Stroud
Head of Business Intelligence, JustGiving

Tales from the Secret Giver – Over a Year of Mystery Shopping and Benchmarking Supporter Journeys

John Grain, Founder, John Grain Associates

Blockchain, Bots & Alexa Blueprints: Buzzwords, or the Future of Fundraising?

Rich Strachan, Managing Director &
Puff Story, Chief Changemaker:

Transforming Social Mobility and the Student Experience

Anne-Marie Canning MBE, Director of Social Mobility & Student Success, KCL and Nik Miller, Chief Executive, The Bridge Group

Blackbaud NetCommunity Solution Roadmap

Robert McAllen, Product Director, Blackbaud


2:15-3:00 pm Friend or Faux: What Emerging Trends and Technology Might Change the World

Steve MacLaughlin, VP of Data, Blackbaud

Is it Really Possible to Deliver Transformative Change?

Joe Morrison, Craft & Scale

7 Heavenly Virtues: Digital Best Practice in Action

Zoe Amar, Founder, Zoe Amar Communications

Debate: The Future of Advancement

Louise Bennett, Deputy CEO at IDPE, and Tricia King, VP of Global Engagement, CASE, moderated by Susie Baker, Magdalen College School

JustGiving Product Roadmap

Anuraag Lal and Jamie Parkins, Product Managers,  JustGiving

3:00 – 3:15 pm Break, Coffee and Networking
3:15 – 4:00 pm Closing Keynote: Turning Adversity into Opportunity
Simon Weston CBE – Veteran of the Falklands War, Charity Ambassador and inspirational speaker
4:00 – 4:15 pm Closing Remarks: David Benjamin, President, International Markets Group, Blackbaud