Agenda

Building an inspiring and effective alumni relations programme with a small team and a small budget – from mass engagement to key stakeholder projects. When resources are tight the need to be bold, brave and creative is heightened. This session will provide practical examples of successful engagement initiatives, events and communications and how to borrow an idea, shape it and make it work for you.

Over the past five years, Brighton College has completed three capital fundraising campaigns, established a parent engagement programme and transformed its global alumni network. Scott and Alice will take you through the ten practical ways that they have used Raiser’s Edge NXT to bring all of these elements together to realise their ambitious development and engagement strategy.

Being a digital leader means helping your charity innovate and drive change. But it doesn’t mean investing huge amounts in artificial intelligence or chasing after every shiny new tech development. Join Zoe Amar, non-profit digital guru and chair of the Charity Digital Code of Practice to hear seven tips on what you can do to help your charity take digital leaps forward even if money is tight.

Are you prepared for Strong Customer Authentication (SCA)? This new payment regulation was recently rolled out across Europe, and will affect payments to your non-profit organisations, including donations, events, memberships and sponsorships. Join JustGiving’s Global Director of Fintech, Oliver Shaw-Latimer for an introduction to SCA and discussion of risks and opportunities to ensure your organisation is ahead of the game.

In this session Blackbaud Raiser’s Edge NXT Product experts will describe capabilities added to the product this year and share what the future holds.

There is a lot of buzz about Big Data, Analytics, and Artificial Intelligence. How do charities separate the hope from the hype? This session will focus on understanding how big data and analytics can be used to improve results. This session will not be about chasing unicorns or other mythical creatures unlikely to drive improved performance. We’ll cover the basics and the buzz words before having a meaningful discussion on what it takes to be successful in the age of data. Join Steve MacLaughlin, vice president of product management at Blackbaud and best selling author of Data Driven Nonprofits for this session.

Join Adam, Senior Product Manager at JustGiving to find out how the JustGiving Product Team use data analysis, user insight and product testing to improve the user experience and increase income. In this talk Adam will discuss the steps you can take to utilise some of the methods discussed at your organisation

Join Canadian Red Cross and Shelterbox for a closer look at their successful Blackbaud CRM implementations. Learn their key drivers for selecting the solution, implementation approach, and how the solution is powering increased effectiveness and efficiency at their non-profit.

Philanthropy and philanthropists are coming under increasing attack from multiple directions: the media, public opinion and best selling books are combining to present private giving as doing more damage than good. Drawing on her expertise in fundraising and on her forthcoming book, Dr. Breeze reminds us of the nature and purpose of philanthropy in contemporary society, explores the recent spate of criticism of major donors, and asks what this all means for fundraisers who seek to work positively with major donors.

Breach notifications have skyrocketed since the effective date of the GDPR. Join Blackbaud’s data protection officer for a discussion on how to prepare for and respond to data breaches, including tips for building and testing your incident response plan. Not all breaches are created equal so we will examine the GDPR’s notification requirements for a variety of different types of data incidents, using real world examples.

Are you struggling to get buy-in for your suggestions from colleagues? Do your key stakeholders not quite engage when you share ideas? Do your asks to clients not quite hit the mark? In this session, Lizzi Hollis and Richard Sved explore how you can get buy-in to improve your success in meeting objectives and stakeholder relationships by offering tips and techniques that will resonate regardless of your role. Using their combined 30 years of fundraising success, Lizzi and Richard will share how buy-in is one of the key attributes to reaching your goals.

In this session Blackbaud CRM Product experts will describe capabilities added to the product this year and share what the future holds.

The British Film Institute (BFI) is the UK’s lead organisation for film, television and the moving image. This cultural charity is the official distributor of National Lottery funds for film and provides millions of pounds worth of grants every year to support the art of British filmmaking. Join this session with the BFI’s Paul Richardson and Kenneth Ojekwe as they discuss their journey of digitalisation and management of grants using Blackbaud Grantmaking.

Over the last two years, virtual events have seen a meteoric rise in popularity. Join this session to follow the journey of ABF the Soldier’s Charity and hear more about the organisation’s strategy, execution, and partnerships that helped launch two successful and innovative virtual events.

Philanthropy in action has to be driven from every level of an organisation. But without leadership and engagement from your Board, no charity can be truly successful. How can you help your trustees achieve their full potential as ambassadors and champions for your cause? Andrew Watt will lead you through a journey of transformative philanthropy that will help trustees galvanise key constituencies, build community and secure long term engagement in support of your beneficiaries. Learn how to build social capital in 45 minutes!

In this session eTapestry Product experts will describe capabilities added to the product this year and share what the future holds.

We’ll take you through tips, tricks and advice on how to create a successful CRM strategy and deliver your project on time and on budget. The advice we will give has been crowdsourced from real charities, universities and membership organisations, or provided by our sector and technical experts using real experience of projects in the sector.

Session details to follow shortly…

Session details to follow shortly…

Documents stored as attachments, in network folders or in filing cabinets do not comply to the Data Protection Act of 1998 or the General Data Protection Act (GDPR). Learn how to securely store and protect information and be compliant
with PaperSave, a seamlessly integrated Document Management solution with RE, RENXT and BBCRM.

Peter Lewis, Chief Executive of the Institute of Fundraising, joins us to discuss the IoF’s new #ChangeCollective Strategy that aims to address key concerns about equality, diversity and inclusion in the non-profit sector. This session will explore the IoF’s current research, the approach they are taking with this campaign, and where they believe the sector is currently at when it comes to tackling these issues.

• Labels confine, constrain and curtail curiosity, thought and innovation. In a world of ever-increasing personalisation, how do we think about fundraising, talent development and teams especially when faced with shrinking budgets, investment curbs and growing pressures. How do we look past labels of direct mail/ major gifts/ individual fundraising and build strong relationships that bear better fruit? How do we redefine the basics when one size does not fit all and size (almost) doesn’t matter.

Join Alzheimer’s Society and Macmillan Cancer Support to hear about the rise and success in trekking events – sharing insights from Trek26 and Mighty Hikes. Kathryn Cox and Alex Hill will provide tips and tools on how to ensure the best supporter experience online and on the day, and how to maximize fundraising as part of the supporter journey through personalised and triggered communications through JustGiving Digital Services.

In this session Blackbaud Raiser’s Edge NXT product experts will describe capabilities added to the product this year and share what the future holds.

• Session details to follow shortly…

This session will give an introduction to Gift Aid and cover practical advice on maximising your claims, identifying unclaimed and potentially qualifying Gift Aid donations, the importance of creating, storing and recording Gift Aid Declarations and how to ensure that everything is being done according to HMRC requirements.

• Aluminati has created a hassle-free way for your constituents to stay in touch by automatically synchronising social media profile data against your Blackbaud database. Fully licensed by LinkedIn, Daniel will present this
  consent-driven solution that adheres to data privacy legislation whilst automating a lifetime of data updates.

Learn the benefits of Blackbaud SKY, our platform for social good cloud innovation, and our strategy to relocate existing hosted Blackbaud CRM customers.

This is a hugely exciting session giving an insight into the future of your fundraising technology. Join us to learn more about how we are connecting Blackbaud’s industry-leading solutions with Microsoft products for transformative productivity, collaboration, automation, and insights.

• Learn about exciting, new payment features coming in 2019. This session includes a review of what has already been delivered this year and sets the stage for future financial technology innovation.

Digital transformation is more than expanding your current business processes and models to engage your constituents and supporters. Organisational leadership skills need to expand across the business, so what skills and knowledge will you and your team need in order to lead digital transformation efforts? Stakeholders, constituents and project teams will need effective communications and messaging about the status of the transformation effort. We’ll explore the role organisational readiness and culture plays in successful digital transformation efforts.

Fundraisers have honed their skills at identifying why people give to their organization and reflecting these motives in their communications. But there is a world of difference between why people give and what people are saying about themselves when they give. The latter is much more powerful because it cuts to the notion of a donor’s ‘self’. People can give because they see themselves as a moral person, a liberal, a conservative, an Italian, a parent or someone who is passionate about the environment. Learning more about who your donors are can greatly increase the effectiveness of your communications. Want a new way to double your income at almost zero cost? Come along and find out how.

Think you know what JustGiving is all about? Think again! This session is an opportunity to be given a guided tour of JustGiving’s tools and features. If you’re looking to get started with online peer-to-peer fundraising then come along and learn from Camilla and Evey, who have 10 years JustGiving experience between them!

With GDPR, ePrivacy and the increased global focus on data privacy and protection, every institution is evaluating the scope of recent legislation and how to implement privacy policies for their constituents. Join Blackbaud’s Cameron
Stoll, General Counsel, and Dan Keyworth, Director of Customer Engagement for a discussion of regulation, best practices, and examples of how institutions are seizing the opportunity to adopt new policies to better engage alumni and raise
more – all while strengthening compliance.

Your data strategy should empower your ability to deliver an awesome supporter experience at every stage. Your supporters are trying to send you messages through data. Sometimes, blind spots in our data prevent us from
seeing the whole picture. Learn how Omatic Lifecycle Management eliminates these blind spots, giving you the ability to employ a data strategy that powers your supporter experience while increasing fundraising effectiveness.

Session details to follow shortly…

Since its launch in 2017, the British Red Cross’ ‘Miles for Refugees’ event has gone from strength to strength. In 2019, the event had more registrations and raised more money than ever before. Join Maddy James from BRC and Evalina Jarbin from Strava to learn how the British Red Cross have created a sustainable and successful event and how Strava has helped to amplify this.

Join this session with Mind to learn about their innovation-led approach to produce new fundraising products for the organisation. Alexa Hawkins-Bell, Jackie Prins and Olivia Pumphry will deep dive into their event products, and share how they’re working with JustGiving and Digital Services to enhance performance and the experience for their supporters.

Learn how you can use Blackbaud Raiser’s Edge NXT and SKY API to integrate your various customer databases into achieving a SCV. Speaking from firsthand experience, Michael Livingstone from the Museum of London will describe his experience working with Blackbaud and Flores, in using their newly installed Raiser’s Edge NXT and Sky API systems to connect to their two other customer databases; MS Dynamics and Spektrix, to finally create a SCV in the museum, the first in the world to have a MS Dynamics/Raiser’s Edge NXT API connection. Join this session to hear from an organisation in the know, as they provide the story of their journey, tips and tools you need to know to manage the same, and how your use of Raiser’s Edge NXT will be improved.

Session details to follow shortly…

• The data you hold presents powerful ways to gain insights into your business performance and how to improve your business to boost future performance. Join Meg Ramakrishnan, Commercial Analyst at JustGiving as she explains how to better use your data to measure success.

Welcome to the concept of live-stream gaming marathons for non-profits – one of the hottest charity trends for 2019! In this session, we will be lifting the lid on gaming for good and demystifying livestream fundraising. With the global games market growing at such an exponential rate, isn’t it time we talked about Gaming?

This session will cover tips and low-tech hacks for using the modern fundraising solution in unconventional ways. You’ll learn about the best features that weren’t “built by Blackbaud.”

Blackbaud is in a unique position to observe patterns and trends across the charity sector through our research, analysis and customer engagements. Our approach to understanding and communicating these insights is across three horizons that represent short-term, mid-term, and long-term impact on the sector. Join Steve MacLaughlin, vice president of product management at Blackbaud and best selling author of Data Driven Nonprofits for this session.

Session details to follow shortly…

In this session Blackbaud Raiser’s Edge NXT product experts will describe capabilities added to the product this year and share what the future holds.

• Join Product Director Robert McAllen as he reviews recent changes in NetCommunity and give a sneak preview of what’s in store for the product.

• In this session JustGiving’s product team will discuss an incredible range of upcoming features from the 2020 product roadmap that will help charities and their fundraisers continue to grow the world of giving. In addition, they will share some tips and tricks which charities can use to help manage their supporters and data more efficiently. Lastly Tom and Jamie plan to have some fun – sharing the highlights of this year’s internal product hackathon and asking the audience to select which idea they would most like us to explore in 2020.

• Catherine LaCour, Blackbaud’s Chief Marketing Officer, has extensive experience building and promoting global technology brands, and Mary Beth Westmoreland serves as Chief Technology Officer, responsible for leading worldwide product, technology and analytics strategy at Blackbaud. In this informal session moderated by Blackbaud’s Head of Global Philanthropy, Rachel Hutchisson, Catherine and Mary Beth will share their personal journeys as “women in tech”; their achievements and challenges faced.

• Charitable organizations seek to reach the heads and hearts of prospective donors to inspire giving. However, many donors are intrinsically motivated to give to a charitable cause—with two key sources of donor intention being to express gratitude or to fulfill individual purpose. This session explores the science and psychology behind these motivations to uncover how charitable organizations can more meaningfully align with donors’ wishes. This session will also discuss practical and actionable ways to harness the power of these motivations to more thoughtfully engage donors in their work.

Join Blackbaud’s International President, David Benjamin and General Manager and President, Pascale Harvie, for an introduction to bbcon and kickstart a fantastic two days ahead. David and Pascale will be joined on stage by Lucy Squance, from Alzheimer’s Research UK, Paul Richardson from the British Film Institute, and Caroline Jones, JustGiving award-winner, who will discuss their place in the ‘ecosystem of good’ and share their experiences with the audience.
 
Blackbaud’s Chief Technology Officer, Mary Beth Westmoreland, and Chief Marketing Officer, Catherine LaCour, will also be on hand to give their thoughts on digital transformation, and share a few exciting insights into how our products are changing and developing.

Kevin built Comic Relief and Sport Relief from a 20-person ‘startup’ charity to a professional, 300-person global brand and one of the most successful charities of modern times. He’ll be sharing his unique insight into how to drive meaningful growth, with actionable takeaways on inspiring senior stakeholders, riding the wave of digital transformation, and how the social good sector can work together towards a fairer, better world.

In this interactive session, Dan and Rob will explore ways in which social good organisations may be able to harness technology and data intelligence better to help advance their missions in the future. We’ll share some of the big themes that Blackbaud is exploring and ask for your input on the challenges you face and where we can support you. From raising to granting funds and from the connected office to connecting communities, this session is intended for leaders and their teams alike, leaving you with both practical ideas and excitement to take back to your users.

Renowned wobbly* comedian, Francesca Martinez, will be joining us to close the conference and give the keynote speech. A stand-up comic, actress and inspirational speaker, Francesca has appeared on tv and performed extensively around the world. Also a committed campaigner, Francesca is passionate about what she does and will talk to us about facing your fears, the power of positive thinking and defying expectations.
* Oh yeah, she has mild cerebral palsy but she much prefers the word ‘wobbly’.

Are you the gentleman in the second row wearing a checked shirt with a burning data question? Do you have a controversial RE issue bound to cause irreversible divisions in the panel? No two organisations use the Raiser’s Edge in exactly the same way. Whether it’s a user preference or a unique data need, all database managers have to customise their systems according to their own requirements. Bring along your most pressing questions, thoughts and observations and join this panel of Raiser’s Edge experts for a conversation considering the various whys and hows of database management.